{"id":7515,"date":"2024-12-04T14:04:23","date_gmt":"2024-12-04T14:04:23","guid":{"rendered":"https:\/\/perma.earth\/?post_type=product&p=7515"},"modified":"2026-04-20T14:09:30","modified_gmt":"2026-04-20T14:09:30","slug":"colab-marketing-content-policy","status":"publish","type":"product","link":"https:\/\/perma.earth\/es\/product\/colab-marketing-content-policy\/","title":{"rendered":"Contenido de marketing de CoLab: qu\u00e9 se puede publicar y qu\u00e9 no"},"content":{"rendered":"

Esta pol\u00edtica es un documento interno para los miembros del CoLab. Documenta qu\u00e9 tipo de contenido es apropiado para ser compartido por los miembros de CoLab en los canales de medios sociales de CoLab. Pretende ser un complemento de la Documento de Herramientas de Colaboraci\u00f3n y directrices de marketing<\/a>. Este documento cubre espec\u00edficamente qu\u00e9 publicar y qu\u00e9 no publicar. es decir, qu\u00e9 contenido es permisible para estas comunicaciones externas, as\u00ed como consejos sobre el tono. Hay directrices sobre c\u00f3mo cubrir temas o personas de una manera que ayude a transmitir el mensaje previsto de manera efectiva y, al mismo tiempo, evite la controversia.<\/p>\n

Este documento ha sido elaborado por el Comunicaci\u00f3n, divulgaci\u00f3n y participaci\u00f3n<\/a> equipo. Este trabajo ha sido financiado por el Pr\u00f3ximos Pasos del Proyecto<\/a> como parte del Laboratorio Internacional de Permacultura.<\/a><\/p>\n

 <\/p>\n

\n

Hemos creado una breve encuesta para las personas que descargan nuestros recursos. Si tiene un par de minutos, agradecer\u00edamos enormemente su ayuda para completarla. Esto ayudar\u00e1 a mejorar la calidad de nuestros recursos y a comprender mejor c\u00f3mo se est\u00e1n utilizando.<\/p>\n

Complete la encuesta aqu\u00ed. <\/a><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

This policy is an internal document for CoLab members. It documents what kind of content is appropriate to be shared by CoLab members on the CoLab social media channels. It is intended to be a companion to the CoLab Engagement Tools and Marketing Guidelines document. This document covers specifically what and what not to post. […]<\/p>\n","protected":false},"featured_media":8972,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"This policy is an internal document for CoLab members. It documents what kind of content is appropriate to be shared by CoLab members on the CoLab social media channels. It is intended to be a companion to the CoLab Engagement Tools and Marketing Guidelines document<\/a>. This document covers specifically what and what not to post. i.e. which content is permissible for these external communications, as well as pointers about tone. There are guidelines on how to cover subjects or people in a way that helps to bring the intended message across effectively whilst avoiding controversy.","_et_gb_content_width":""},"product_brand":[],"product_cat":[192,193],"product_tag":[],"class_list":{"0":"post-7515","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-community-organisation-templates","7":"product_cat-next-steps-project","9":"first","10":"instock","11":"downloadable","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"acf":[],"featured_image_urls":{"full":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"thumbnail":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-150x150.jpg",150,150,true],"medium":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-300x300.jpg",300,300,true],"medium_large":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-768x768.jpg",768,768,true],"large":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"1536x1536":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"2048x2048":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"trp-custom-language-flag":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-12x12.jpg",12,12,true],"et-pb-post-main-image":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-400x250.jpg",400,250,true],"et-pb-post-main-image-fullwidth":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-800x675.jpg",800,675,true],"et-pb-portfolio-image":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-400x284.jpg",400,284,true],"et-pb-portfolio-module-image":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-510x382.jpg",510,382,true],"et-pb-portfolio-image-single":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"et-pb-gallery-module-image-portrait":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-400x516.jpg",400,516,true],"et-pb-post-main-image-fullwidth-large":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"et-pb-image--responsive--desktop":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",720,720,false],"et-pb-image--responsive--tablet":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",551,551,false],"et-pb-image--responsive--phone":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-480x480.jpg",270,270,true],"mailpoet_newsletter_max":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"woocommerce_thumbnail":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-300x300.jpg",300,300,true],"woocommerce_single":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-600x600.jpg",600,600,true],"woocommerce_gallery_thumbnail":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-100x100.jpg",100,100,true]},"post_excerpt_stackable":"

This policy is an internal document for CoLab members. It documents what kind of content is appropriate to be shared by CoLab members on the CoLab social media channels. It is intended to be a companion to the CoLab Engagement Tools and Marketing Guidelines document. This document covers specifically what and what not to post. i.e. which content is permissible for these external communications, as well as pointers about tone. There are guidelines on how to cover subjects or people in a way that helps to bring the intended message across effectively whilst avoiding controversy. This document was produced by…<\/p>\n","category_list":"","author_info":{"name":"","url":""},"comments_num":"0 comentarios","featured_image_urls_v2":{"full":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"thumbnail":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-150x150.jpg",150,150,true],"medium":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-300x300.jpg",300,300,true],"medium_large":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-768x768.jpg",768,768,true],"large":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"1536x1536":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"2048x2048":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"trp-custom-language-flag":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-12x12.jpg",12,12,true],"et-pb-post-main-image":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-400x250.jpg",400,250,true],"et-pb-post-main-image-fullwidth":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-800x675.jpg",800,675,true],"et-pb-portfolio-image":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-400x284.jpg",400,284,true],"et-pb-portfolio-module-image":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-510x382.jpg",510,382,true],"et-pb-portfolio-image-single":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"et-pb-gallery-module-image-portrait":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-400x516.jpg",400,516,true],"et-pb-post-main-image-fullwidth-large":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"et-pb-image--responsive--desktop":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",720,720,false],"et-pb-image--responsive--tablet":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",551,551,false],"et-pb-image--responsive--phone":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-480x480.jpg",270,270,true],"mailpoet_newsletter_max":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2.jpg",800,800,false],"woocommerce_thumbnail":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-300x300.jpg",300,300,true],"woocommerce_single":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-600x600.jpg",600,600,true],"woocommerce_gallery_thumbnail":["https:\/\/perma.earth\/wp-content\/uploads\/2026\/03\/Copy-of-wordpress-plus2-100x100.jpg",100,100,true]},"post_excerpt_stackable_v2":"

This policy is an internal document for CoLab members. It documents what kind of content is appropriate to be shared by CoLab members on the CoLab social media channels. It is intended to be a companion to the CoLab Engagement Tools and Marketing Guidelines document. This document covers specifically what and what not to post. i.e. which content is permissible for these external communications, as well as pointers about tone. There are guidelines on how to cover subjects or people in a way that helps to bring the intended message across effectively whilst avoiding controversy. This document was produced by…<\/p>\n","category_list_v2":"","author_info_v2":{"name":"","url":""},"comments_num_v2":"0 comentarios","_links":{"self":[{"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/product\/7515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/comments?post=7515"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/media\/8972"}],"wp:attachment":[{"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/media?parent=7515"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/product_brand?post=7515"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/product_cat?post=7515"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/perma.earth\/es\/wp-json\/wp\/v2\/product_tag?post=7515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}